News Releases

Taiho Pharmaceutical Co., Ltd. announced today that it has launched PITAS Medical Troche (a designated quasi-drug), a plum-flavored product, the seventh in the PITAS series of film throat lozenges that stick to the roof of the mouth and can be used while talking without others noticing, today, March 7, via the Taiho Pharmaceutical Healthcare Online Shop (TAIHO YAKUHIN KENKO TSUHAN). （In Japan and in Japanese only. URL:https://taihoshop.jp/).

PITAS Medical Troche contains cetylpyridinium chloride hydrate (CPC),¹ a bactericidal ingredient, as the active ingredient, making the product effective for sterilization and disinfection of the mouth. The lozenge is a thin film-type troche that sticks to the roof of the mouth, allowing it to be used while talking without being noticed by others. At a time when people are becoming increasingly hygiene-conscious, Taiho Pharmaceutical is proud to propose this new way to “disinfect your mouth while going about your day.” In busy daily life and business situations, the addition of PITAS Medical Troche to everyday health measures such as gargling and hand washing makes it possible to disinfect the mouth while traveling by train or bus, while serving customers, or while talking with others.

Taiho Pharmaceutical has launched PITAS Medical Troche under the concept of “disinfecting your mouth while going about your day” as an option to meet new needs arising from lifestyle changes. Taiho Pharmaceutical will continue to create a chain of “smiles” by exploring people’s true needs and creating and delivering innovative products to meet those needs.

1. CPC is also contained as an active ingredient in PITAS Sore Throat Troche and PITAS Cool Troche, providing efficacy and effectiveness in sterilization and disinfection of the mouth.

• Contains the sterilizing and disinfecting ingredient cetylpyridinium chloride hydrate (CPC)
• A film-type troche that sticks to the roof of the mouth
• A slim package, which is convenient to carry around
• Useable anytime, anywhere, enabling you to disinfect your mouth while going about your day.
• Plum flavor

Taiho Pharmaceutical Healthcare Online Shop is an online shopping site managed and operated by Taiho Pharmaceutical since June 2018, based on the concept of "total healthcare from prevention and pre-symptomatic state to treatment.” We offer products that make use of the unique perspective of a pharmaceutical company, such as “Femilacto,” a food supplement containing mixed lactobacillus powder, and our PITAS series, to ensure that lively and healthy lives will continue for many years to come. We deliver safe and secure products from the viewpoint of a pharmaceutical company, conducting thorough inspections and tests under strict quality control in factories located in Japan.

URL: https://taihoshop.jp/ (In Japan and in Japanese only)